5 Must have Segments to Optimize your E-commerce Marketing

Only 40% of marketers think they have their marketing in place. If you are part of the other 60%, this article is exactly what you need. Read on to know all about behavioral segmentation and how it can help you create a delightful user experience. It’s time to stop being spammy, stop throwing money on every single user and stop burying your head in the sand.

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