How Shopify Stores can Maximize Sales with Web Push Abandoned Checkout Strategy

The average shopping cart abandonment rate is a whopping 69.23%! This is one-third of the sales you can potentially bag. Email has been the rescue boat for quite a lot of e-commerce businesses to tackle cart abandonment until this retargeting weapon came into the picture. Read more to understand how a retargeting strategy based on browser notifications recovers sales that otherwise would have been lost forever.

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