Redefining UX: How to Engage Better with Gamification

Webinar | Thursday, 8th June, 2017 - 3PM IST - Duration: 1 hr

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Are you guilty of filling out your complete profile on LinkedIn (because you wanted to reach that 100% on the profile completeness)? If so, you’ve been gamified.

According to Google, Gamification is -


"the application of typical elements of game playing (e.g. point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service."

Gamification shouldn’t be something you apply after designing and building your product. It's a part of the design process itself. Smart marketers use gamification to increase user engagement and influence user behavior. The goal - to drive a user-desired behavior predictably.


Gamification: It's Easier Than You Think!

Join us on this webinar with - Himanshu Khanna, Founder & CEO of Sparklin, one of India’s youngest user experience design & technology company. This session will cover:


1. Overview of Gamification
2. Creating the right user experience
3. Engaging users and driving better business results
4. Best examples of gamification in business


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Grab your spot! Seats are limited!