Try playbooks that put engagement on auto-pilot with highly personalized push notifications.
Remember your first date in your teens or your first day at college? The rush you felt and the efforts you had put in to stand out? Turns out, the charm of a good first impression works in the digital world too. Your first notification is the first-step your publication takes towards a long-lasting bond you're about to build with your subscribers. Strengthen it by scheduling a personalized welcome notification while onboarding them.
Publications are facing an attention crisis. There's only so much you can do to stop a reader from leaving. But a lot is yet to be explored if you're onto bringing them back. A slight nudge of a personalized notification can be a perfect reminder for these distracted users. Activate the Playbook and convert your subscribers into an audience that also likes to stay.
You know audience segmentation works wonders for media publishers. How helpful would it be if you could target the audience with something they were already interested in? Give your watch time a second chance to grow. An attention deficit audience needs the brand to send out a gentle reminder. Activate the playbook so you can automate and personalize it.
Got readers dropping off from the subscription page? Get readers to the next stage of the flywheel and get them to pay with this Playbook. Show them what they are missing out on and nudge them to revisit the website and complete subscription. Reach out at the marketable moment, get more clicks and increase revenue just like that.
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