2.1 Anatomy of a Web Push Notification Message
Title - Every notification needs an eye catching title. The catchier your headline, the better chances that the people click on it.
Description - A description is a short message that supports your title and offering. Write all that needs to be conveyed but squeeze it the form of a short message making sure you don’t compromise with its effectiveness.
Website URL - The website URL from which you subscribed for web push notifications.
Call to Action Buttons - These buttons can be used to trigger different actions – for eg taking the user to a landing page, sending out a social message (Tweet), triggering the Play Store or the Dialer.
Icon - People might be getting numerous notifications. So it becomes essential to let them know when your push notification pops up. Adding your logo will easily let the users know that the push notification is from you.
Banner Image - Relevant images should be used to support you text. As much as your notification title and message should be eye catchy, adding a bright banner image related to your notification content will simply just increase your chance at getting that click.
Dimension : 360*240px