Get your subscribers back to your website. Make up to 10% of your website revisit with this personalized and automated notification Playbook.
Do readers land on your website, read an article and leave mid way? It is tricky to keep your readers attention from wavering when there are so many distractions around. The readers might even forget what they were reading with a pop up ad they clicked on, an important mail popped up or something as simple as a friend sending them a funny cat video. For all you know, they might be consuming news elsewhere- Nightmare in broad daylight. Bringing readers back to the same article they were consuming is a tough nut to crack.
The Recover Abandoned Tab Playbook targets subscribers who have dropped off from your website. Retain your subscribers by engaging them at the right time with the news they were previously reading. Plug-in the this playbook and bring these subscribers back (without burning your $$s on remarketing ads).
The Recover Abandoned Tab playbook gets automatically triggered once a reader abandons the tab. A personalized notification is sent to the reader at a time specified by you. A subscriber is also automatically removed from the Playbook once they revisit the website. Publishers have seen CTRs up to 6% with this Playbook.
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