Masroor Ahmed is conversion optimization analyst at Invespcro.com, a leading provider of conversion rate optimization and landing page optimization solutions and Figpii, an easy to use tool that will offer everything you need to improve the conversion rate of your website.
Your e-commerce store is ready with a stunning design and easy navigation. A considerable amount of time is spent in adding bells and whistles while fine-tuning the website. But, alas, the visitors are not Adding Products To Their Cart! So what is it that is stopping a visitor from becoming your customer? It is probably the lack of focus you have paid on crafting an effective Call to Action (CTA) button.
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