$123 billion - That is how much sales U.S. alone made during the holiday season last year....
Traffic is an enticing sugar-candy that has little taste and no substance. Unless you conv...
In this age of personalized marketing, turning a blind eye towards segmentation can cost y...
The madness of display retargeting ads has engulfed the entire e-commerce realm so much so...
Users have been abandoning carts since forever and it is nothing short of a nightmare. But...
To retarget users, marketers are sliding too far down the proverbial rabbit hole. But with...
“Understanding users better is the holy grail in e-commerce.” A phrase used over and over ...
